{"id":21464,"date":"2024-04-01T20:29:23","date_gmt":"2024-04-01T18:29:23","guid":{"rendered":"https:\/\/dmcgroup.eu\/?page_id=21464"},"modified":"2025-01-21T13:36:42","modified_gmt":"2025-01-21T12:36:42","slug":"marketing-services-for-lottery-gambling-providers","status":"publish","type":"page","link":"https:\/\/www.dmcgroup.eu\/en\/services\/marketing-services-for-lottery-gambling-providers\/","title":{"rendered":"Marketing services for lottery & gambling providers"},"content":{"rendered":"[vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#000000″ bg_image=”17644″ bg_position=”center center” background_image_loading=”skip-lazy-load” bg_repeat=”no-repeat” full_height=”yes” columns_placement=”bottom” scene_position=”center” top_padding=”1%” constrain_group_1=”yes” bottom_padding=”1%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”hidden” enable_gradient=”true” overlay_strength=”0.5″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” bg_image_animation=”zoom-out-slow” parallax_bg=”true” parallax_bg_speed=”fast” shape_type=”” gradient_type=”default”][vc_column constrain_group_100=”yes” left_padding_desktop=”15%” constrain_group_101=”yes” right_padding_desktop=”15%” left_padding_tablet=”10%” constrain_group_103=”yes” right_padding_tablet=”10%” left_padding_phone=”1%” constrain_group_105=”yes” right_padding_phone=”1%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”20vh” constrain_group_1=”yes” bottom_padding=”20vh” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner constrain_group_100=”yes” constrain_group_1=”yes” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”entrance_and_parallax” animation_movement_type=”default” enable_animation=”true” animation=”zoom-out” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” font_size_min=”46px” font_size_desktop=”9vw” class_name=”dmc-font-gunter” text_direction=”default” font_line_height=”100%”]\n

Marketing<\/p>\n[\/nectar_responsive_text][nectar_responsive_text inherited_font_style=”default” font_size_min=”28px” font_size_desktop=”3.4vw” text_direction=”default” font_line_height=”100%”]\n

for<\/p>\n[\/nectar_responsive_text][nectar_responsive_text inherited_font_style=”default” font_size_min=”72px” font_size_max=”180px” font_size_desktop=”9vw” class_name=”dmc-font-mongoose” text_direction=”default” font_line_height=”100%”]\n

Lottery & gambling providers<\/p>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”2%” constrain_group_1=”yes” bottom_padding=”2%” text_align=”center” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_cta btn_style=”next-section” btn_type=”mouse-wheel” alignment=”left” alignment_tablet=”default” alignment_phone=”default” display_tablet=”inherit” display_phone=”inherit”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#000000″ scene_position=”center” top_padding=”120″ constrain_group_1=”yes” bottom_padding=”120″ top_padding_tablet=”100″ constrain_group_3=”yes” bottom_padding_tablet=”100″ top_padding_phone=”80″ constrain_group_5=”yes” bottom_padding_phone=”80″ text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.5″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/5″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”grow-in” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”3\/5″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

Marketing services for lottery & gambling providers<\/h1>\n[\/vc_column_text][vc_column_text css=”” text_direction=”default”]\n

Marketing services for lottery & gambling providers<\/h2>\n[\/vc_column_text][vc_column_text text_direction=”default”]Gambling is becoming increasingly popular, mobile and legal. The market is growing, but so is the competition. 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shape_type=””][vc_column constrain_group_101=”yes” constrain_group_103=”yes” constrain_group_105=”yes” column_element_direction_desktop=”default” column_element_spacing=”default” centered_text=”true” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”reveal-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” font_size_min=”56px” font_size_max=”100px” class_name=”dmc-font-comba” 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Meet the beast!<\/p>\n[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner left_padding_desktop=”16%” constrain_group_101=”yes” right_padding_desktop=”16%” left_padding_tablet=”8%” constrain_group_103=”yes” right_padding_tablet=”8%” left_padding_phone=”4%” constrain_group_105=”yes” right_padding_phone=”4%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][vc_column_text text_direction=”default”]Would you like to harness the transformative power of AI for your company? With our innovative AI solutions, we can help you increase your efficiency with intelligent designs and technologies.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”48″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_cta btn_style=”basic” heading_tag=”span” border_radius=”32″ button_color=”extra-color-1″ button_color_hover=”#000000″ text_color=”#ffffff” text_color_hover=”#ffffff” button_border_color=”#781cff” button_border_color_hover=”#000000″ button_border_thickness=”2px” link_type=”regular” alignment=”center” alignment_tablet=”default” alignment_phone=”default” constrain_group_1=”yes” constrain_group_3=”yes” constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”Contact us now” padding_top=”16″ padding_bottom=”16″ padding_left=”48″ padding_right=”48″ url=”\/en\/contact\/” margin_top=”16″ margin_bottom=”16″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#000000″ scene_position=”center” top_padding=”120″ constrain_group_1=”yes” bottom_padding=”120″ top_padding_tablet=”100″ constrain_group_3=”yes” bottom_padding_tablet=”100″ top_padding_phone=”80″ constrain_group_5=”yes” bottom_padding_phone=”80″ text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”projects” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bottom_padding=”120″ bottom_padding_tablet=”100″ bottom_padding_phone=”80″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text text_direction=”default”]\n

Our Projects<\/h2>\n[\/vc_column_text][vc_column_text text_direction=”default”]In the following, we would like to present four examples of cases in which we have successfully supported lottery and gambling providers in recent years.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tabbed_section style=”vertical_scrolling” tab_color=”Extra-Color-2″ vs_navigation_func=”default” vs_navigation_width=”regular” vs_navigation_spacing=”15px” vs_navigation_mobile_display=”hidden” vs_tab_spacing=”0%” vs_tab_tag=”h6″ vs_cta_style=”underline” vs_cta_bg_color=”default” vs_cta_heading_tag=”h6″ vs_sticky_aspect=”default”][tab icon_family=”none” title=”The casino” id=”1737462982525-3″ tab_id=”1737462982525-9″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text el_class=”dmc-top-heading” text_direction=”default”]\n

Brand, branding, UX, UI, frontend for Die Spielbank<\/h6>\n[\/vc_column_text][vc_column_text text_direction=”default”]\n

State-legal Chaka-Chaka<\/h3>\n[\/vc_column_text][vc_column_text text_direction=”default”]Our brand claim “Hier spielt Deutschland” makes it clear: the first state-owned, fully licensed provider of virtual gambling is serious about the State Treaty on Gambling and the goal of driving illegal providers out of the market. And the customers? They enjoy chaka moments at Die-Spielbank.de.<\/p>\n

Market maturity with 360\u00b0 marketing services<\/strong>
\nWe set up agile work processes, develop UX concepts for core processes, design the brand’s mission statement, claim and image, design the front end and implement it technically. On top of this, we develop the advertising campaign and the launch video. After seven months of concerted teamwork, Die Spielbank was successfully launched in January 2023.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”48″ constrain_group_1=”yes” bottom_padding=”48″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” 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constrain_group_1=”yes” constrain_group_3=”yes” constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”See case” padding_top=”16″ padding_bottom=”16″ padding_left=”48″ padding_right=”48″ url=”https:\/\/www.dmcgroup.eu\/project\/spielbank-sachsen\/” margin_top=”16″ margin_bottom=”16″][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” constrain_group_1=”yes” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”50″ bottom_margin=”40″ column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” 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pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text el_class=”dmc-top-heading” text_direction=”default”]\n

Casino St. Moritz<\/h6>\n[\/vc_column_text][vc_column_text text_direction=”default”]\n

And the winners are: All of them!<\/h3>\n[\/vc_column_text][vc_column_text text_direction=”default”]Casino, team, guests and the municipality of St. Moritz are the winners of the new development of the Casino St. Moritz brand. The game without losers began with the casino’s brand relaunch.<\/p>\n

The brand always wins<\/strong>
\nWe started with a bold, innovation-oriented brand mission statement and the new corporate design. This is followed by the website, recruiting measures and interior design. Developed and implemented by us as a full-service agency.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”48″ constrain_group_1=”yes” bottom_padding=”48″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” 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constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”See case study” padding_top=”16″ padding_bottom=”16″ padding_left=”48″ padding_right=”48″ url=”https:\/\/www.dmcgroup.eu\/project\/agentur-fuer-markenentwicklung-casino-st-moritz\/” margin_top=”16″ margin_bottom=”16″][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”50″ bottom_margin=”40″ column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][divider line_type=”Full Width Line” line_thickness=”1″ divider_color=”white” animate=”yes” custom_height=”1px”][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”none” title=”GAMES” id=”1737462982655-6″ tab_id=”1737462982655-1″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text el_class=”dmc-top-heading” text_direction=”default”]\n

GAMES<\/h6>\n[\/vc_column_text][vc_column_text text_direction=”default”]\n

The new lottery of generations x, y and z<\/h3>\n

<\/h3>\n[\/vc_column_text][vc_column_text text_direction=”default”]Quick in, quick out: playing is fun, and if a few euros come out of it – all the better. We put this feeling into the claim and the online campaign “From now to happiness”.<\/p>\n

From now to luck<\/strong>
\nWith exciting composites of people and games, joy and gambling, surprise and chance, as videos or images, for YouTube, Google Ads and many others, the launch of GAMES is a complete success.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”48″ constrain_group_1=”yes” bottom_padding=”48″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”21133″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_cta btn_style=”basic” heading_tag=”span” border_radius=”32″ button_color=”extra-color-2″ button_color_hover=”#000000″ text_color=”#000000″ text_color_hover=”#ffffff” button_border_color=”#dfff00″ button_border_color_hover=”#ffffff” button_border_thickness=”2px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” constrain_group_1=”yes” constrain_group_3=”yes” constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”See case” padding_top=”16″ padding_bottom=”16″ padding_left=”48″ padding_right=”48″ url=”https:\/\/www.dmcgroup.eu\/project\/online-werbekampagne-fuer-onlinespiele-games\/” margin_top=”16″ margin_bottom=”16″][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”none” title=”Aktion Mensch” id=”1737462982702-1″ tab_id=”1737462982702-3″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text el_class=”dmc-top-heading” text_direction=”default”]\n

Aktion Mensch<\/h6>\n[\/vc_column_text][vc_column_text text_direction=”default”]\n

Have you ever spontaneously bought a Aktion Mensch lottery ticket?<\/h3>\n[\/vc_column_text][vc_column_text text_direction=”default”]In addition to the peak season, sales are to be increased throughout the year. The raffle tickets will be placed in retail stores near the cash registers next to the vouchers (what is the exact name?) from Telekom, Spotify and Amazon. There, impulse purchases are triggered solely by awareness of the logo.<\/p>\n
\n

The challenge<\/strong><\/p>\n

Design the branding of the lots so strikingly that it triggers impulse purchases in a fraction of a second. We put the logo and “Gl\u00fcckslos” at the center, set fresh accents with secondary colors and do without small elements. The success: 18% more tickets sold in the first year.<\/p>\n<\/div>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”48″ constrain_group_1=”yes” bottom_padding=”48″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” 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constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”See case” padding_top=”16″ padding_bottom=”16″ padding_left=”48″ padding_right=”48″ url=”https:\/\/www.dmcgroup.eu\/?p=19894&preview=true” margin_top=”16″ margin_bottom=”16″][\/vc_column_inner][\/vc_row_inner][\/tab][\/tabbed_section][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”custom” column_margin_custom=”64″ equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#dcdcdc” scene_position=”center” top_padding=”120″ constrain_group_1=”yes” bottom_padding=”120″ top_padding_tablet=”100″ constrain_group_3=”yes” bottom_padding_tablet=”100″ top_padding_phone=”80″ constrain_group_5=”yes” bottom_padding_phone=”80″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”contact” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-16-percent” column_padding_tablet=”padding-8-percent” column_padding_phone=”padding-4-percent” column_padding_position=”left-right” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text text_direction=”default”]Discover with us the possibilities of various marketing services for your company – shape a future together with our agency in which innovation and efficiency go hand in hand.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”64″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ 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Let\u00b4s<\/p>\n[\/nectar_responsive_text][nectar_responsive_text inherited_font_style=”default” font_size_min=”72px” font_size_max=”130px” class_name=”dmc-font-times” font_size_desktop=”9vw” font_line_height=”100%” text_direction=”default”]\n

talk<\/p>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”48″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_cta btn_style=”basic” heading_tag=”span” border_radius=”32″ button_color=”extra-color-1″ button_color_hover=”#000000″ text_color=”#ffffff” text_color_hover=”#ffffff” button_border_color=”#781cff” button_border_color_hover=”#000000″ button_border_thickness=”2px” link_type=”regular” alignment=”center” alignment_tablet=”default” alignment_phone=”default” constrain_group_1=”yes” constrain_group_3=”yes” constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”Contact us now” padding_top=”16″ padding_bottom=”16″ padding_left=”48″ padding_right=”48″ url=”\/en\/contact\/” margin_top=”16″ margin_bottom=”16″][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top” top_margin=”56″ column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-right” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”26161″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][vc_column_text css=”.vc_custom_1737463000345{padding-top: 20px !important;padding-bottom: 20px !important;}” text_direction=”default”]Maren Fick<\/strong>
\nM\u00a0+43 1 585 66 10115<\/span><\/a>
\nmaren.fick@dmcgroup.eu<\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#dfff00″ scene_position=”center” top_padding=”120″ constrain_group_1=”yes” bottom_padding=”120″ top_padding_tablet=”100″ constrain_group_3=”yes” bottom_padding_tablet=”100″ top_padding_phone=”80″ constrain_group_5=”yes” bottom_padding_phone=”80″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”120″ constrain_group_1=”yes” bottom_padding=”120″ top_padding_tablet=”100″ constrain_group_3=”yes” bottom_padding_tablet=”100″ top_padding_phone=”80″ constrain_group_5=”yes” bottom_padding_phone=”80″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner constrain_group_100=”yes” left_padding_desktop=”5%” constrain_group_101=”yes” right_padding_desktop=”5%” column_element_direction_desktop=”default” column_element_spacing=”default” centered_text=”true” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” el_class=”facts” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][vc_column_text]\n

“For us, artificial intelligence is not just a tool for technological innovation. It sharpens our eye for the possible and the impossible. For us, AI is a catalyst for creative revolutions.”<\/h2>\n[\/vc_column_text][vc_column_text text_direction=”default”]\n
Dirk Thieme, Managing Director<\/h5>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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